Discover everything about Social Media Manager
Discover how well your profile matches a role as Social Media Manager. Get insight into which skills you already have, which you can still develop and which courses or learning paths fit your next step.
Social Media Manager in short
Social Media Manager is a function within Marketing, part of the branch Publishing and media. Every figure on this page comes from our own market data for this function.
- Domain
- Marketing
- Branch
- Publishing and media
- Open job opportunities
- 0
- Measured skills
- 6 · Measured for this function
- Typical experience
- 1-2 years
- Salary source
- National benchmark, 14 observations
Salary & employment conditions
gross per month · National benchmark, 14 observations
Employment conditions
Benchmarked in the job opportunities for this function.
- Laptop van de zaak
- 15% of job opportunities
- Pensioenregeling
- 35% of job opportunities
- Reiskostenvergoeding
- 24% of job opportunities
- Thuiswerken / hybride
- 30% of job opportunities
- Opleidingsbudget
- 15% of job opportunities
- Telefoon van de zaak
- 12% of job opportunities
Day-to-day work
Taken from the descriptions employers published on their own job opportunities.
Employers have not described the tasks for this function yet.
Skills
Benchmark score per skill for this function, on a scale of 0 to 100.
Next functions
The share of professionals that made this step, and how long it took them.
Frequently asked questions about Social Media Manager
What does a Social Media Manager earn?
A Social Media Manager earns between € 3.719 and € 4.346 gross per month in our market data, with € 3.959 as the typical medior salary. Where you land inside that range depends on your years of experience, your region and the size of your employer.
Can you become a Social Media Manager without experience?
Starting without experience is possible, but it depends on the level. Our data puts the entry salary around € 3.719 gross per month, and a junior is expected to bring Contentcreatie, Copywriting, Social media strategie at a basic level plus the drive to grow quickly.
Which skills do you need as a Social Media Manager?
Employers hiring a Social Media Manager ask most often for Contentcreatie, Copywriting, Social media strategie. Our benchmark scores those skills highest for this role, so start there. Soft skills such as communication and collaboration decide the rest: they separate two candidates with the same technical profile.
Which education fits a Social Media Manager?
Employers mention HBO, HBO Communicatie most often in their Social Media Manager job opportunities, and 53% of those openings names the first one. A diploma is rarely the only route though: demonstrable projects, a targeted certificate and experience from a neighbouring role count just as heavily.
What is the next step after Social Media Manager?
Professionals in our data move on from Social Media Manager to Online Marketing Manager, Marketing Manager. That step usually takes 2-4 years, and the salary room above the median for this role runs to 10%, so growing inside the function itself pays off as well.
Is there much demand for a Social Media Manager?
There is no open job opportunity for this role at the moment. That says little about the labour market as a whole: vacancies for this function appear irregularly and are often filled quickly. Create a profile and we notify you as soon as one is published.
Social Media Manager professionals speak
Stories from the teams behind the open job opportunities for this function.
“Via KaaS vonden we binnen twee weken de perfecte kandidaat. De matching scheelt ons enorm veel tijd.”
“Eindelijk een platform dat focust op een wederzijdse klik in plaats van alleen op cv-trefwoorden.”
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