Discover everything about Head of Marketing
Discover how well your profile matches a role as Head of Marketing. Get insight into which skills you already have, which you can still develop and which courses or learning paths fit your next step.
Head of Marketing in short
Head of Marketing is a function within Marketing, part of the branch Advertising agencies. Every figure on this page comes from our own market data for this function.
- Domain
- Marketing
- Branch
- Advertising agencies
- Open job opportunities
- 0
- Measured skills
- 6 · Measured for this function
- Typical experience
- 3-5 years
- Salary source
- National benchmark, 142 observations
Salary & employment conditions
gross per month · National benchmark, 142 observations
Employment conditions
Benchmarked in the job opportunities for this function.
- Vakantiedagen
- 27 days
- Auto van de zaak
- 44% of job opportunities
- Bonusregeling
- 72% of job opportunities
- Thuiswerken
- 87% of job opportunities
- Opleidingsbudget
- € 4.000 per year
- Pensioenregeling
- 92% of job opportunities
Day-to-day work
Taken from the descriptions employers published on their own job opportunities.
Employers have not described the tasks for this function yet.
Skills
Benchmark score per skill for this function, on a scale of 0 to 100.
Next functions
The share of professionals that made this step, and how long it took them.
Frequently asked questions about Head of Marketing
What does a Head of Marketing earn?
A Head of Marketing earns between € 6.800 and € 8.500 gross per month in our market data, with € 7.600 as the typical medior salary. Where you land inside that range depends on your years of experience, your region and the size of your employer.
Can you become a Head of Marketing without experience?
Starting without experience is possible, but it depends on the level. Our data puts the entry salary around € 6.800 gross per month, and a junior is expected to bring Marketingstrategie, Teamleiderschap, Merkstrategie at a basic level plus the drive to grow quickly.
Which skills do you need as a Head of Marketing?
Employers hiring a Head of Marketing ask most often for Marketingstrategie, Teamleiderschap, Merkstrategie. Our benchmark scores those skills highest for this role, so start there. Soft skills such as communication and collaboration decide the rest: they separate two candidates with the same technical profile.
Which education fits a Head of Marketing?
Employers mention WO Marketing Management, MBA most often in their Head of Marketing job opportunities, and 46% of those openings names the first one. A diploma is rarely the only route though: demonstrable projects, a targeted certificate and experience from a neighbouring role count just as heavily.
What is the next step after Head of Marketing?
Professionals in our data move on from Head of Marketing to Marketing Director, CMO. That step usually takes 3-5 years, and the salary room above the median for this role runs to 12%, so growing inside the function itself pays off as well.
Is there much demand for a Head of Marketing?
There is no open job opportunity for this role at the moment. That says little about the labour market as a whole: vacancies for this function appear irregularly and are often filled quickly. Create a profile and we notify you as soon as one is published.
Head of Marketing professionals speak
Stories from the teams behind the open job opportunities for this function.
“Via KaaS vonden we binnen twee weken de perfecte kandidaat. De matching scheelt ons enorm veel tijd.”
“Eindelijk een platform dat focust op een wederzijdse klik in plaats van alleen op cv-trefwoorden.”
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